While all marketing agency themes differ on various characteristics, there are certain common elements necessary to build that perfect agency website.
They include:
Customization
Can your theme be easily modified to add new content? If your agency website requires frequent changes, will you be able to modify the theme to match your brand’s needs?
It’s helpful to select a theme with easy customization to adapt to the changing circumstances on the website.
Thankfully, many WordPress themes are designed for simple and easy customization. Some of the most customizable WordPress themes are
Speed
A website’s loading speed affects how long visitors stay on the page.A slow website affects usability and sends bad signals to search engines.The theme you choose can have a significant impact on page speed, although there are other factors such asHosting and plugins.Therefore, we recommend choosing a lightweight theme built for the speed and performance of WordPress.
Updates
The only constant thing is change. The theme is updated regularly to improve the theme’s functionality or fix any bugs or issues.Regular updates ensure that you get the best the theme has to offer and that the theme is fully compatible with the plugins used on your site.
SEO
Search engine optimization (SEO) is the process of improving your website’s ranking in search engines. The goal is to appear as high as possible for your keywords, and your theme can help with that.Being SEO friendly means making it easier for search engines to crawl and understand your website. This also means using appropriate code and methods so they can index and rank your website.Since SEO affects the success of your website, we recommend choosing a theme that is optimized for SEO and uses the best writing style.
Responsive
Approximately 63% of traffic comes from mobile. Most internet users now browse on their mobile phones or tablets, increasing the demand for websites.Responsive means that your website automatically adapts to the size of the viewer’s screen.For example, a website looks the same on an iPhone, iPad, laptop, and desktop monitor because each device’s screen orientation is different.
Page Builders
Page Builder WordPress is a plugin that makes it easy to create, edit and organize pages using drag and drop.Instead of writing everything in HTML and CSS, you can create complex layouts in just a few clicks.Thepage builder is an important part of your theme because it allows you to create a well-designed WordPress website without spending a lot of time on design.There areGood WordPress page builders. A WordPress theme should be compatible with your favorite page builder.
Support
Finally, the company’s theme must provide good support. While articles and tutorials are always helpful, it can be comforting to know that the theme you’re using offers easy support from real people when you need it.