It is all about time to market

Recently, my sister became a mom, and motherhood comes with new problems that need solutions. Stay with me as I explain my point.

She gave me a list of issues and suggested a website or app could solve them. We brainstormed ideas like:

  • Tracking diaper changes (pee/poop) to see if the baby’s output is normal
  • Daily, weekly, and monthly reports
  • Counting feedings and which breast was used
  • Tracking the baby’s sleep duration
  • Estimating diaper costs
  • Medication reminders
  • Recording the baby’s temperature

I then searched the Play Store and found a solution that’s been around since 2015. This simple app solves her problems and costs only 12 reais (BRL) (~$2.1 USD) per year. It boasts over 1 million downloads and 100,000 reviews, with 95% of them positive. It likely requires minimal maintenance from the developer, who probably doesn’t need a team.

code is just commodity and
sometimes, success is about being in the right place at the right time with the right knowledge to build.

looking out at a large, translucent crystal floating in the sky above a sea of clouds


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